In the global fragrance business, “concentration” is more than just a chemical ratio; it is a market positioning tool. Choosing between a private label EDP vs. EDT vs. Extrait determines your price point, your target audience, and your brand’s reputation for quality.
At Jasmine Factory in Turkey, we help you navigate these technical choices, providing manufacturing excellence in Turkey to bring your specific vision to life.
Why Private Label Eau de Parfum Dominates the Market
In the fragrance hierarchy, Eau de Parfum (EDP) is the “Goldilocks” concentration—it offers the perfect balance between luxury positioning and mass-market scalability. With a professional oil concentration of 15% to 20%, an EDP delivers exactly what the modern consumer demands: long-lasting performance without the prohibitive price of a pure extract.
By choosing Jasmine’s private label EDP service, you aren’t just launching a scent; you are capturing the premium retail sector. Our formulation process ensures:
- Superior Sillage: We engineer a sophisticated “scent trail” that acts as organic marketing for your brand.
- Formula Ownership: Move beyond generic scents to own a unique olfactory identity that becomes a long-term brand asset.
- Premium Positioning: EDP is the global standard for prestige beauty, allowing for higher retail margins.
Also read: Full Guide to Perfume Concentration Levels & Types

Leveraging Private Label Eau de Toilette (EDT) for Mass-Market Success
While luxury focuses on depth, the EDT market is built on volume and velocity. With a strategic concentration of 5% to 15%, the EDT remains a global powerhouse, serving as the primary entry point for consumers seeking fresh and accessible fragrance experiences.
At Jasmine Factory, we position your EDT line as a strategic high-turnover asset, perfect for:
- High-Volume Retail: Optimized production costs allow you to capture the “everyday wear” segment.
- Sport & Lifestyle Collections: The industry standard for gym-goers, younger demographics, and warm-weather markets.
- Brand Extensions (Flankers): Launch accessible versions of your prestige scents to reach a broader audience without diluting your luxury image.
When to Invest in Private Label Extrait de Parfum
You should invest in a private label extrait de parfum when your brand identity is built on “absolute luxury.” Containing 20% to 40% oil, extracts are the most expensive to produce but offer the highest margins and “beast mode” performance.
At Jasmine Factory, we specialize in the complex blending required for extracts:
- Niche Market Appeal: Ideal for elite markets in the GCC and Europe where longevity is the #1 consumer requirement.
- White Label Extract Options: For those who want the prestige of a luxury extract without the custom formulation wait time, our “ready-to-fill” white label extracts are cured and ready for immediate bottling.
Also read: Private Label Extrait de Parfum: Global B2B Guide

EDP vs. EDT vs. Extrait
When developing a private label fragrance, the concentration you choose acts as the “engine” of your product. It dictates how the scent performs and, more importantly, how it is positioned in the market.
Here is the professional breakdown of the three industry standards available at Jasmine Factory:
| Feature | Eau de Toilette (EDT) | Eau de Parfum (EDP) | Extrait de Parfum |
| Oil Concentration | 5% – 15% | 15% – 20% | 20% – 40% |
| Longevity | 3 – 5 Hours | 5 – 8 Hours | 8 – 12+ Hours (Beast Mode) |
| Market Positioning | Mass-market, Sport, Daily wear | Prestige, Premium Retail | Ultra-Luxury, Niche, Elite |
| Price Point | Accessible / High Volume | Mid-to-High Range | Luxury Premium |
| Best For | Fresh, Citrusy, Aquatic scents | Floral, Spicy, Woody profiles | Rich Oud, Amber, Oriental scents |
Not Sure Which Path Fits Your Budget? Our brand consultants are ready to help you calculate the ROI for these concentration types. Message our team on WhatsApp for a free strategic consultation.
Why Maceration is the Secret to Export-Ready EDP, EDT, and Extrait Quality
While choosing the right concentration is vital, the true hallmark of a professional fragrance is the maceration process. One of the most overlooked “pain points” in manufacturing is allowing the fragrance oil and alcohol to blend over several weeks to achieve a rounded, stable scent. At Jasmine Factory, we never skip this step for your EDP, EDT, or Extrait lines because:
- Olfactory Stability: Proper maceration ensures the scent profile remains identical from the laboratory sample to the final bottle, even after sitting in a hot warehouse or during long-haul shipping.
- Peak Performance: For EDP and Extrait especially, longevity is only maximized once the molecules have fully bonded. We ensure your “beast mode” fragrance is ready the moment the customer opens the box.
- Regulatory Compliance: Maceration ensures the chemical physical properties remain consistent with the MSDS (Material Safety Data Sheet) and COA (Certificate of Analysis) provided for customs, preventing legal delays during global export.
Also read: Aging vs. Maceration in Perfumes: Which One is Better?

Jasmine Factory: Turkey’s Premier Partner for Private Label Excellence
At Jasmine Factory, we transform your vision into a global fragrance empire. While we provide rapid-entry white label solutions, our core expertise is building bespoke legacies through high-performance private-label manufacturing.
Our Specialized Manufacturing Solutions:
- Signature Luxury: We develop unique private label eau de parfum and private label extrait de parfum formulas that belong exclusively to your brand.
- Market Dominance: Scale your brand with high-turnover private label eau de toilette and ready-to-brand white label eau de toilette collections.
- Rapid Launch: Access our “ready-to-fill” library of white label eau de parfum and white label extrait de parfum for instant market entry.
- Guaranteed Quality: Every project benefits from our rigorous perfume maceration process, ensuring your export-ready scents remain stable and powerful.
Build Your Brand with Jasmine. Partner with Turkey’s experts for world-class private label manufacturing. Message us on WhatsApp to start your collection today.
Also read: Full Guide to Private Label Eau de Toilette

FAQs about EDP vs. EDT vs. Extract
Is private label eau de parfum the same as white label eau de parfum?
No. White label uses Jasmine’s existing, proven formulas for a faster launch. Private label eau de parfum involves developing a bespoke, unique formula exclusive to your brand.
Which sells better for retail: EDT, EDP, or extrait?
EDP is the global bestseller due to its balance of price and performance. However, Extrait is currently the fastest-growing segment in the luxury niche market, especially in the Middle East.
How does perfume maceration affect lead time for my order?
Quality takes time. At Jasmine, we factor in maceration time to ensure your private label eau de parfum is stable before export. While this adds a few weeks to the initial production, it prevents the risk of scent degradation during transit.
What should I send first to start a private label project?
Simply send us your target market, your preferred scent family (e.g., Woody, Floral), and your estimated volume. Our team at Jasmine will then provide a tailored roadmap and samples to begin.