Dealing with the complexities of importing perfumes and air fresheners into Russia requires precise documentation and full compliance with Russian labeling requirements. Your investment becomes safer when you work with a Turkish fragrance manufacturer like Jasmine, one of the leading factories in Turkey and the Middle East.

So how can you avoid the common complications of the import process? In today’s article, we’ll walk you through the key steps, conditions, and essential documents you need to know.

Let’s get started.

Overview of the perfume market in Russia

The Russian perfume market was valued at around 645.48 million USD in 2024 and is expected to grow to approximately 928.26 million USD by 2033, with a projected compound annual growth rate (CAGR) of about 3.7%. This expansion is driven by higher consumer spending on fragrances, the rise of e-commerce, and growing demand for premium and niche perfumes.

Major cities such as Moscow and Saint Petersburg are among the most important fragrance markets in Russia, with strong demand for high-end and imported perfumes. This growth opens the door for you to expand your business by offering competitive alternatives to expensive European brands.

How profitable is an imported fragrance business in Russia?

Rest assured, trading in imported perfumes and fresheners in Russia can deliver strong returns, thanks to several economic and cultural factors supporting this sector:

• Stable demand for luxury: The Russian market is known for its appreciation of high-quality imported women’s and men’s fragrances, which are seen as part of an upscale lifestyle.
• Purchasing power: Despite economic challenges, a large segment of consumers still maintains solid purchasing power directed toward imported beauty and fragrance products.
• Import gap: Restrictions on certain global brands have created room for alternative products to grow, easing competitive pressure in specific segments.
• Price flexibility: Turkish perfumes offer quality comparable to European brands, but at more flexible cost levels—giving you higher profit margins.

With Jasmine, you can enter the Russian market with confidence through high-quality fragrances and competitive pricing. Contact us to explore the most suitable options that ensure strong returns for your business.

Also read: How to Buy Turkish Fragrances Wholesale in Canada: A Quick Guide

Advantages of importing fragrances from Turkey to Russia

Choosing Turkey as your main source for wholesale perfumes and air fresheners gives you strong competitive and logistical advantages—making Jasmine a strategic partner for your business.

Logistical and geographical advantages

The geographic proximity between Turkey and Russia translates directly into savings in both cost and time:

• Shipping Efficiency: Shorter distances mean reduced transit times, allowing your perfume shipments to reach Russian ports faster than many more distant European sources.
• Lower transportation costs: Reduced overall freight expenses positively affect your final product price and increase the profit margin you achieve on each sale.
• Flexible supply chains: The availability of regular, direct shipping routes gives you multiple logistics options, ensuring continuous and uninterrupted supply of your products

Quality and competitive advantages

For Turkish manufacturers, these both advantages position your products on par with European brands in terms of both quality and price:

• Turkish quality with global standards: Turkish factories adhere to European manufacturing standards, ensuring you receive a product that can compete directly with premium fragrances.
• Availability of concentrated fragrance oils: Using concentrated oils in the production process delivers the level of longevity and performance preferred by consumers in the Russian market.
• Competitive pricing for private labels: Turkish manufacturing offers more cost-effective production compared to Europe, which naturally strengthens your ability to compete on price.

Commercial contracts advantages

Professional communication and simplified procedures are critical factors for success in international trade:

• Ease of contract handling: Agreements are managed in a clear, professional manner at every stage, from negotiating wholesale perfume prices to defining payment and shipping terms.
• Streamlined customs procedures: The Turkish factory prepares all necessary documentation for importing perfumes into Russia, helping you avoid delays in customs clearance.
• Support for private labels: You have the opportunity to create perfumes under your own brand, tailored to Russian market preferences, with full support in design and packaging.

Read also: Why Importing Perfumes and Fresheners from Turkey?

Steps to import fragrances from Turkey to Russia?

1. Define the range of Turkish perfumes and air fresheners that best fits Russian consumer preferences and local market requirements.
2. Request product samples from the manufacturer to evaluate the quality of the concentrated fragrance oils and the longevity of each scent.
3. Negotiate contract terms and wholesale pricing, and then sign the official purchase agreement.
4. Transfer the agreed initial deposit to start production and secure all required raw materials for your order.
5. Monitor the perfume production process and private label development in coordination with the factory’s quality and production team.
6. Prepare all required commercial and legal export documents, such as the certificate of origin and commercial invoices.
7. Coordinate with an accredited shipping company to complete the shipment and handle export customs clearance in Turkey.
8. Work with a reliable customs broker in Russia to facilitate the customs release procedures for your shipment.
9. Receive your perfume shipment and verify that the goods are in good condition and fully compliant with the agreed specifications.

Also read: Importing Turkish Fragrances to Germany: A Full Trading Guide

Requirements for importing Turkish fragrances into Russia

The Russian market is part of the Eurasian Economic Union, which means you must comply with a set of conditions to guarantee the safety and quality of imported products.

• Certificate of conformity and analysis: Confirms that the raw materials used (oils, alcohol) meet Russian health and environmental standards.
• Labeling requirements: All packaging must carry proper labels in Russian, including full ingredient details, manufacturer information and country of origin.
• Commercial documents: This includes the Bill of Lading, the Certificate of Origin issued by the Turkish Chamber of Commerce and the final commercial invoice.
• Customs classification: Your products must be listed under the correct customs HS codes for perfumes and cosmetic products, as this determines the applicable customs duties.

Everything you need to import perfumes into Russia, from choosing your product range to preparing documents and handling export. We take care of it at Jasmine. Contact us now via WhatsApp, and our team will answer all your questions and inquiries free of charge.

Tips for choosing the best Turkish fragrance supplier in Russia

• Make sure the factory holds recognized international conformity certificates, confirming the safety of its concentrated fragrance oils and the purity of its final products.
• Compare the longevity of women’s and men’s perfumes on skin and clothing across different samples before signing any private label manufacturing agreement.
• Choose a supplier like Jasmine Factory with a proven track record in exporting bulk perfumes specifically to the Russian market.
• Verify that all packaging materials can withstand harsh shipping conditions and low temperatures, so your goods arrive in perfect condition.
• Work with a supplier who can guide you on Russian labeling requirements and the mandatory information that must be printed in Russian on each product.

Read also: Wholesale Perfume Supplier: Details Every Retailer to Know

Jasmine: one of the leading Turkish fragrance manufacturers in the Middle East

Jasmine’s industrial leadership in Turkey comes from its strict commitment to advanced manufacturing standards (GMP), ensuring that every production batch meets the highest purity requirements. Our factory serves as an ideal base for exporting perfumes and fresheners to major markets such as Russia, thanks to its ability to supply highly stable concentrated fragrance oils that fully comply with Russian specifications.

What do we offer for you?

• Reliable raw material quality: we use only premium pure fragrance oils and perfume-grade alcohol, guaranteeing a consistently high-quality finished product.
• On-time delivery: we adhere to agreed production and shipping schedules, supporting your operational planning and product distribution.
• Export specialization: we have deep expertise in export procedures and customs clearance requirements for regional markets, including Russia.

Wholesale purchasing options for Turkish fragrances from Jasmine

With Jasmine Factory, you have three main routes to start buying Turkish perfumes and air fresheners in bulk:

Selling under the Jasmine brand

You purchase ready-made product lines that are already tailored to regional tastes, allowing you to start selling immediately while leveraging a well-known brand name and proven fragrance formulas.

Private label manufacturing

You choose your fragrances, design your packaging and Jasmine handles the full production. The value here is building your own market identity and having full control over product pricing and specifications.

Bulk supply of fragrance oils

You buy concentrated fragrance oils for local refilling and packaging in your country. The advantage is reducing manufacturing costs while controlling your own filling, branding and distribution cycle.

Thanks to Jasmine’s commitment to advanced manufacturing standards and pure fragrance oils, you can count on high product quality and reliable export timelines. Contact our team now to determine the purchasing option that best fits your strategy and to start building your targeted business plan.